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Fri 7th April 2017

8.15-17.00

Kuggen, Chalmers Library

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3rd Annual Communication Conference 2017

The Potential of Tomorrow's Communicators

Communication is at the very basis of human interaction and organisational activity, which is why the need for good communication skills is crucial for all professions. It has become increasingly important to have clear and well organised communicational strategies that build and affect both internal and external frameworks of organisations and companies. The aim of the 3rd Annual Communication Conference is to maintain the network and connection between industry and academia in order to ensure mutual understanding between the two, as well as giving students the opportunity to learn more about professions in the communications field.

SPEAKERS

Astrid Boisen

Boisen Konsult Utveckling

Astrid has a Bachelor in behavioural science and works as a consultant with communication and leadership since many years now. Among other things she has been involved in producing communication courses at VOLVO. Today she leads the work with local events in West Sweden at (www.sverigeskommunikatorer.se). Astrid will tell us about her LIFE Boat model.

 

Alena Ipanova

Synergizer

Alena has been working with international coaching, project development and implementation in non-profit and business sectors in Russia, Europe and Asia since 2007. She has a background and practical experience in psychology, training methodology and intercultural communication, and contributes to the development and growth of individuals and organisations with a creative approach and innovative ideas. 

Pauline Pontois

Beckman Media AB

Four years ago Pauline left France and her job as a journalist to move to beautiful Gothenburg. From 2013 to 2015, she attended the Master in Communication programme at GU. After completing her studies, she started working for the city at Göteborg & Co and at the Communication Agency Beckman Media as PR and Communication manager where she is in charge of PR for Swedish companies who want to develop internationally.

Fabian Bengtsson

Beckman Media AB

Fabian studied journalism at the University of Gothenburg. Since 2012, he has worked as a PR consultant and a writer. He has been employed as a reporter and managed media assignments as Press Officer of international events such as the Volvo Ocean Race in Gothenburg 2015. Currently, he is working at the Communication Agency Beckman Media together with Pauline Pontois.

Natasha Dmytrenko

Beetroot

Natasha is a HR Manager and IT Recruiter at Beetroot, a Swedish-Ukrainian IT company. Beetroot builds teams of developers and designers from Ukraine for European and North American emerging IT companies and start-ups.  Today, Beetroot employs more than 150 tightly-knit professionals on a basis of equality, responsibility and trust.

Jacob Lund

Astra Zeneca 

Since 2013 Jacob has been responsible for developing and implementing AstraZeneca’s communications strategy in Sweden. He is also the company’s main spokesperson in Sweden, and part of their global media team. Jacob has an extensive background in journalism as well as agency experience at a senior level.

Maria Elena Borrego 

Volvo Cars 

Maria Elena has over 15 years of international experience within Marketing. She graduated  from  Monterrey-Institute-of-Technology-and-Higher-Education and has a Master in Science - International Management - from Gothenburg Business school. Maria Elena will give some insight into the field of Marketing Communication at Volvo Cars. 

Jonas Landgren 

Associate Professor

Jonas is a HCI-researcher in the area of crisis response and has experience in ethnographic field work during emergencies. A few examples are: he was researching during the Swedish ebola response mission in Liberia (2015), and social unrest in Stockholm. Since 2012, he has been also the head of Interaction Design Division at the department of Applied IT in Gothenburg.

SCHEDULE

08:45– 09:00 AM

Verena Schödl, MiC student group

Welcome speech The Potential of Tomorrow's Communicators

09:00– 09:30 AM

Fabian Bengtsson and Pauline Pontois, Beckman Media AB

Presentation: How to work efficient with PR for events

09:35 – 10:05 AM

Jonas Landgren, Department Applied IT

Chalmers/Gothenburg University

Presentation: The need of communication expertise in emergency response work 

10:05 – 10:35 AM

MiCs student group

Interactive session: A futuristic approach toward communication

10:35– 10:50 AM

Fika and Mingle

10:50 – 11:30 AM

Natasha Dmytrenko, Beetroot

Interactive Q/A session:
HR/IT and communications

11:30 – 12:00 AM

Astrid Boisen, Boisen Konsult Utveckling

Presentation: The LIFE Boat model for communicative compentence in leadership

12:00 – 13:00 PM

Lunch

13:05 – 13:35 PM

Jacob Lund, Astra Zeneca

Presentation: Do we need communicators when we are all communicating?

13:45 – 14:15 PM

Maria Elena Borrego, Volvo Cars

Presentation: Marketing communications

14:15 - 14:25PM

Mini Fika


14:25- 14:45PM

MiCs student group

Discussion: What are the characteristics of professional communication?

14:50 - 15:50 PM

Alena Ipanova, Synergizer

Interactive session: Make it or break it:
Tips and tricks from a MiC-ALUMNI

15:50 - 16:00 PM

Nataliya Berbyuk Lindström Department Applied IT, 

Chalmers/Gothenburg University

 

Some closing remarks

16:00 - 17:00 PM

Afterwork and Mingle


The 3rd annual Communications Conference takes place in the new Chalmers library in Kuggen at Lindholmen Science Park.


At this location, science meets industry.

PARTNERS


ABOUT MiCs

We are a group of enthusiastic and motivated communicators and students of Master in Communication (MiC) at the University of Gothenburg.


In a globalized world, competence in intercultural communication is a required skill. Moreover, media and new technologies have been considerably integrated into modern human life, shaping the way we interact and perceive the world. Within an organizational context, it is essential to have transparent and clear communicational frameworks. The aim of the MiC programme is to analyse all of these issues through the theoretical studies as well as practical experience in the field. 


As MiC students, we are eager to develop our knowledge about the field of professional communication. We believe that developing and maintaining a network between the industry and our department will not only enrich our education, but will open possibilities to benefit both sides.

 

FOR MORE INFORMATION: mics@gota.gu.se

 


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